THE ULTIMATE BLOGGING BLUEPRINT
Ready to go from zero to profitable! This step by step blueprints walks you through all the most important steps to create your profitable brand.
Don't forget to save and bookmark the page because it is updated regularly.
Overwhelmed? Help Has Arrived!
Welcome to my Blog Growth Blueprint! I've collected my BEST resources and put them into a logical step-by-step format to help YOU (yes you!) go from zero to smart blogger as efficiently as possible.
You are in the right place if you are ready to launch and grow a brand with a smart strategy and clear roadmap toward success!
Now this is NOT some get rich quick scheme, there is no such thing with blogging!
Let me be the first to tell you, growing a money making online brand is NOT easy, it takes dedication, a great mindset, and perseverance, but with a smart strategy and some serious hand holding (that would be from me), you can launch a brand that grows steadily and builds your income along with your traffic.
And best of all, you get to share your magic with the world!
I'll continue to add new tips and resources as things change in the blogging world and as you request them so bookmark this page, share it, pin, and keep coming back because we are just getting started!
brand growth blueprint!
Follow the roadmap below, collect the free resources, take notes, and start growing your STRATEGIC brand!
I'm right here cheering you on, and busy creating even more game-changing resources all designed to help YOU succeed!
We are in this together so let's build your money making brand!
STEP 1: MY ALL TIME BEST Blogging Tips TO LAUNCH A MONEY MAKING BLOG
We're going to start with a great post that will give you an overview of everything you'll need to do to grow a successful blog! Don't worry, we'll cover all the details as we move forward. Think of this as the bird's eye view!
STEP 2: PICK A Niche THAT CAN ACTUALLY MAKE MONEY
It is CRITICAL that you choose a niche that can actually be monetized. Luckily most niches can be monetized BUT you'll need to figure this out upfront, not after you've spent all winter writing 30 blogs posts just to realize you weren't targeted enough! It's about working smarter, not harder!
STEP 3: PICK A Name THAT WILL HELP AND NOT HURT YOU
A poorly chosen name can spell disaster for a new blogger. Don't even get me started on how complex a total rebranding is (you know, to fix that terrible name that was chosen). Save yourself the grief by choosing a name that makes sense AND learn how to make sure it isn't already taken.
STEP 4: Set Up YOUR BLOG THE RIGHT WAY
I'm going to be painfully clear here, if you want to set your website up for success then I HIGHLY recommend WordPress. There's a reason it's number one. Luckily I've created a massive list of resources to walk you through every possible step and bump you might encounter. P.s. If you absolutely refuse to use WordPress then choose SquareSpace (it's not as robust, but you can still grow with this platform).
STEP 5: CREATE A Website THAT ESTABLISHES AUTHORITY
If you want to succeed it's key that you creating a website that is easy to navigate, establishes your authority, and gets sign-ups. In my opinion bad websites are one of the top reasons bloggers fail. And most friends and fellow bloggers will be too nice to tell you it's that your website stinks! So grab this handy guide and make sure your site showcases your genius the right way!
STEP 6: CREATE A Home Page DESIGNED TO CONVERT AND SELL
Once your website it setup properly you'll need to work some magic on your home page in order to get those precious sign-ups. Don't worry, this guide has a TON of examples and breaks down every step. I've also included the tools I use to create stunning pages (like this one). This is a MUST read!
STEP 7: THE SECRET CONTENT Strategy THAT CHANGED EVERYTHING
Thats is NOT just hype. I failed a lot before I succeeded, and this is THE strategy that changed everything. It's not some traffic tactic or some fancy tool. It applies to every blogger. This is the core rock solid foundation upon which EVERYTHING you do should be built upon.
STEP 8: CREATE A STRATEGIC OPT-IN or Lead Magnet THAT ATTRACTS BUYERS!
Creating targeted and useful lead magnets are my jam! That's why I've created a FREE 5 day email course all about how to create a lead magnet that attracts your target buyers and grows your email list! If you haven't already grabbed your spot in the course sign-up now and start looking out for the game-changing lessons about to hit your inbox!
STEP 9: GET A HEAD START WITH THIS LIST OF 30 POTENTIAL FREEBIE/LEAD MAGNET Ideas!
The free course in step 8 will show you exactly how to choose a smart lead magnet, but if you need a HUGE list of potential ideas for your lead magnet, jump ahead and snag this big list for every possible niche and level. P.s. This list is also great for brainstorming your thank you page offer.
STEP 10: AVOID THESE GROWTH KILLING Mistakes WITH YOUR OPT-IN/FREEBIE/LEAD MAGNET
Before you spend hours creating your lead magnet/opt-in make sure you aren't making one of these common but growth killing mistakes! Your lead magnet is the first big asset your blog will have, so it's important you do everything to avoid these fatal errors!
STEP 11: TAKE THE SHORTCUT WITH GORGEOUS READY-MADE Graphics AND BRANDING TOOLS!
If you are struggling with creating the format for your lead magnet, stuck on your site's branding, or if your graphics look more womp-womp than wow, then check out my MASSIVE COLLECTION of list building templates and graphics. I've got a ton of PDF based templates (think printable guides, workbooks, companion ebooks), plus Instagram templates, Pinterest templates, and a BOATLOAD of branding tools (like my font matchmaker, the color inspiration guide, and the branding template)!
STEP 12: PUT YOUR OPT-IN/FREEBIE WHERE IT WILL ACTUALLY BE Noticed
Now that you have an amazing lead magnet you'll have to make sure it's placed strategically where your reader's can find your masterpiece! Most bloggers miss out of some great spots to showcase their lead magnets and end up missing out on sign-ups! This is NOT about annoying pop-ups and sleazy tactics. It is about being clever with placement and letting our opt-ins shine!
STEP 13: Monetize SMARTLY
There are MANY ways to monetize a blog, some are quick wins and others and long-term strategies that can pay off big in the end! But before you decide on a single strategy it's key to look at ALL your money making options and then choose the one that's right for YOUR audience.
STEP 14: 21 MONEY MAKING Products AND OFFERS FOR EVERY NICHE AND EVERY LEVEL
You probably already know you need to create something to sell if you want to make money, but you may be stuck on exactly what to offer. I get it, I've been there too, that's why I created this BIG list of 21 money making offers to consider. Whether you are a total newb or a pro, there is something for very level and every niche!
STEP 15: USE Sales Funnels TO GROW YOUR INCOME AS YOU GROW YOUR TRAFFIC
No more waiting for some magic number of subscribers to start earning money. Instead you'll learn how to use evergreen sales funnels (meaning once they are set up they sell on auto-pilot) to make you money while you grow your traffic! My signature course, THE EVERGREEN FUNNEL BLUEPRINT, walks you through every step, from landing pages to sales pages to traffic sources! This is how smart bloggers build their businesses!
STEP 16: Traffic, TRAFFIC, TRAFFIC!
Now that your website is kicking tail and taking names, now that you understand the secret sauce that brings in your ideal buyer, now that you have all your spectacular assets in place it's time to get some traffic!
I'm Ixchelle (i-shell) I'm your tech whisperer, design muse, and strategy dealer. I help blogs & brands make money using smart strategies + great design + effective evergreen funnels!
I'm a Los Angeles native, a multi-passionate entrepreneur, a kick-ass web designer, and YOUR new guide to this crazy world of online business!
Nice to meet you!
I used to own a successful restaurant but started blogging six years ago so I could stay home with my baby after becoming a single mom. My online businesses have allowed me to support my daughter and connect to the most amazing people.
Now I'm sharing the goods to help YOU succeed too!
After launching several online brands, hundreds of digital projects, and having taken ALL. THE. COURSES. (seriously, I almost died) I've learned a lot about what works...and what doesn't.
But (plot twist) I'm also here to remind you that what works for one person isn't necessarily the right thing for YOUR unique business. This is about giving YOU the confidence to do what makes sense for your vision!
Yep that gut feeling is usually right!
Bottom line: I want to help YOU succeed!
If that sounds good to you then sign-up for my freebie, read some posts, and commit to your own success right now!
Big squeezy hugs!
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